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Extreme Sports

"Extreme Sports" Special Report editorial ad for Street & Smith's Sports Business Journal

The look of the ads I designed for this "special report" campaign was inspired mainly by book covers, posters and items
ranging from packaging for cleaning products to MRI scans. These ads really popped out of the text-heavy format.
I got to create and develop a really fun and exciting series, and the ads yielded big sales numbers. Everybody won!